The Baltic market is a dynamic mix of traditional retail and fast-growing e-commerce, offering merchants exciting opportunities alongside constant challenges. While offering customers diverse payment options is essential, the real key to sustainable growth is still reaching a wider audience and bringing in new customers. ESTO, with its comprehensive set of payment solutions and its innovative ESTO Deals platform, offers a unique path to e-commerce growth across the Baltics. This article covers how ESTO can transform your business strategy, streamline your operations, and unlock significant growth potential across the region.

Double win: flexible payment methods and effective marketing across the Baltics

Merchants in the Baltics face two core challenges: meeting demanding consumers' diverse and shifting payment preferences, while also effectively reaching potential customers in a saturated digital market. Traditional marketing methods often fail to reach the buyers you want, while limited payment options can put buyers off completing a purchase.

- Payment diversity: today's consumer expects flexibility, wanting traditional and modern payment options alike — including "Pay Later" (BNPL), split payments, credit lines, and traditional methods like card payments and bank transfers — bundled into one solution.

- Reaching the right audience: the spread of marketing channels and the growth of digital activity make it increasingly hard to identify and attract the customers who are genuinely interested in your products.

ESTO: one solution for driving sales across the Baltics

ESTO offers a comprehensive set of payment solutions, including ESTO 3, hire purchase, and the effective ESTO Deals platform, built to help merchants reach buyers across the whole Baltic region.

1. Expand your reach and win new customers with ESTO Deals: an innovative marketing platform

- A direct marketing partner: ESTO Deals acts as your direct marketing partner, driving a flow of potential customers straight to your online store. Customers introduced to your offers through ESTO Deals are already actively using ESTO's database, browsing current deals and discounts.

- High-return, low-risk marketing: no upfront payments or partnership fees before you see results. ESTO Deals runs on a transparent revenue-share model — you only pay a commission once your marketing activity converts into an actual sale.

- A broad marketing network: ESTO has built a wide marketing network that includes targeted email campaigns, engaging social media promotions, and a self-service portal for ESTO customers. With a growing customer base already covering 700,000 buyers across the Baltics, your brand gains unmatched visibility.

- Efficient results: ESTO Deals is built for simplicity and efficiency. A simple agreement and easy plugin installation let you connect to ESTO Deals right away. Try the service now with our spring campaigns and benefit from higher store traffic and successful sales.

- Targeted retargeting opportunities: even if a potential customer doesn't buy right away, you can reach them again with tailored ads and email campaigns. ESTO Deals delivers a steady stream of interested customers, creating valuable retargeting opportunities.

2. Simplify payments and improve the customer experience with ESTO Checkout: one solution in one tool

- Comprehensive payment options: ESTO offers a broad range of payment solutions, including ESTO Pay Later, ESTO 3, hire purchase, credit line, card payments, and bank transfers — so you can meet your customers' diverse preferences and needs.

- One integration: our platform consolidates every payment option into a single, unified integration, simplifying payment management and reducing operational complexity.

- A seamless experience: ESTO's intuitive, user-friendly solution guarantees customers a smooth, convenient checkout process, minimizing abandoned purchases and boosting conversion.

- Combine ESTO Deals and Checkout for maximum results: boost your conversion rates and drive sales by pairing ESTO Deals with our comprehensive Checkout solution. Customers brought in through Deals can complete their purchase worry-free, using their preferred payment method.

Why choose ESTO to drive sales?

- Experts at the national and Baltic-wide level: we have deep understanding and experience of the Baltic market's unique dynamics, and we tailor our solutions to the specific needs of Baltic businesses.

- A proven track record: ESTO has a demonstrated track record of driving sales, growing customer bases, and fueling sustainable growth for merchants across the Baltics.

- A commitment to innovation and continued growth: we're committed to continuous innovation, constantly improving our platform and services to deliver modern payment and marketing solutions.

Grow your sales with ESTO Deals and comprehensive payment solutions

Competition in the Baltic market is fierce, which makes innovative marketing and payment solutions essential for sustainable success. ESTO Deals gives you a powerful platform to attract potential customers, boost sales, and build brand recognition, while our comprehensive payment options deliver a convenient, satisfying customer experience.

Ready to see your growth potential for yourself?

Get in touch with ESTO today to find out how ESTO Deals and our comprehensive payment solutions can help you:

- Drive a stronger, steadier flow of customers, significantly boosting your sales volume.

- Expand your customer base across the Baltics.

- Simplify your payment processes and improve the customer experience.

- Take advantage of our spring campaigns and grow your profits.

Don't miss the chance to grow your business and reach growth like never before.

Partner with ESTO and you'll be glad you did!