Are you a manager at one of our amazing partner stores? Are you chasing your targets and giving customers a shopping experience they'll remember? Get ready to boost your sales and get rewarded for your hard work! ESTO is thrilled to announce the ESTO Power Partner Month – a month-long lottery built just for you, our brilliant partner store sales managers. The top prize is five 200 € gift cards, so it's time to put ESTO's power to work and turn your sales effort into real, tangible rewards.

What exactly is ESTO?

Before we dive into the exciting lottery details, let's do a quick recap of what ESTO actually is. Headquartered in Tallinn, Estonia, ESTO is a leading provider of innovative payment solutions across the Baltics. We specialize in flexible, convenient buy now, pay later options, credit lines, and other financing services that let customers shop with confidence and manage their budgets effectively. Our mission is to make shopping more accessible and more enjoyable for every customer, while driving growth and higher sales for our amazing partner stores. By integrating ESTO into your sales process, you're not just offering customers a way to pay – you're offering financial flexibility and a great shopping experience. On top of that, you can use ESTO Deals – a co-marketing platform built to help merchants promote their best offers, discounts, and deals to more than 700,000 active shoppers. Participation is free, and ESTO only charges a small commission on sales generated through the platform.

How "Pay Later" options significantly boost your sales

In today's fast-moving retail world, customers expect convenience and flexibility, especially when it comes to payments. Buy now, pay later solutions, like the ones ESTO offers, have fundamentally changed how customers shop – and what drives business growth. Here's exactly how offering ESTO payment methods drives your store's sales growth:

Higher conversion rates: remove the upfront cost barrier, and customers are far more likely to complete a purchase – especially for pricier items. They get what they need or want right away and pay for it later.

Higher average order value (AOV): when customers can pay in instalments, they often add extra items to their cart or go for a higher-quality product. That directly increases your average transaction value.

A bigger customer base: ESTO makes products accessible to a wider range of shoppers, including those who might not have the funds to buy outright. That can bring new demographics to your store and grow your overall customer base.

Stronger customer loyalty: by offering flexible payment options, you show customers that your store understands and meets their financial needs – building loyalty and encouraging repeat purchases.

Fewer abandoned carts: many online and in-store shoppers walk away when they see the price tag or can't pay in full right away. ESTO helps you clear that hurdle, delivering higher sales for you.

Simply put, integrating and actively promoting ESTO payment solutions is an effective way for any sales manager to significantly grow their store's sales and their own personal income.

Boost your bonus and your income: the perks of ESTO Power Partner Month

Now let's talk about what this lottery means for you – our hard-working sales professionals. ESTO Power Partner Month isn't just fun and recognition; it's a direct route to a bigger potential bonus and higher overall income. Think about it!

Direct rewards: this lottery rewards you directly for promoting ESTO sales. Every successfully closed ESTO contract brings you a step closer to winning one of five 200 € gift cards.

Higher sales: by actively promoting ESTO, and thanks to the benefits above, you'll naturally grow your overall sales. Higher sales mean a better shot at hitting and beating your personal targets – which often means bigger bonuses from your store.

Professional growth: mastering the art of integrating and selling payment solutions like ESTO significantly sharpens your professional skills. This experience can open doors to future opportunities and career growth.

Team motivation: this lottery can create a positive, competitive spirit in your team, pushing everyone to do more and achieve bigger wins together.

Everyone wins. You help your customers, you help your store, and you benefit directly through potential prizes and better sales numbers.

The lottery: your path to winning!

Ready to get started? Here's the key information you need to know to win ESTO Power Partner Month:

Who can enter? Every partner store manager with their own personal account during the lottery period is automatically entered.

When does it run? Mark your calendars! ESTO Power Partner Month runs from 1 October 2025 to 31 October 2025. Only sales closed during this period count.

How to win? It's simple: introduce your customers to ESTO payment solutions, show them how they work, and get the contract signed. Every successful contract signed in October earns you a lottery ticket!

Boost your odds of winning: we believe hard work deserves extra reward. For every 5 ESTO sales you close, you'll earn one bonus lottery ticket! Here's what that looks like: 10 sales = 10 (base tickets) + 2 (bonus tickets) = 12 tickets. 15 sales = 15 (base tickets) + 3 (bonus tickets) = 18 tickets.

10 sales = 10 (base tickets) + 2 (bonus tickets) = 12 tickets.

15 sales = 15 (base tickets) + 3 (bonus tickets) = 18 tickets.

And so on!

The more ESTO sales you close, the more tickets you earn, and the better your odds of becoming one of our lucky winners!

Prizes: five 200 € gift cards, redeemable at a store of the winner's choice! Imagine what you could buy with an extra 200 € – a well-earned treat for your hard work!

Winner announcement: the 5 lucky winners will be drawn on 10 November 2025. Keep an eye on your inbox and our communication channels!

In conclusion: seize this great opportunity!

ESTO Power Partner Month is more than just a lottery; it's a chance to show off your sales skills, boost your income, and deepen your understanding of how effective payment solutions can transform retail. We've given you the tools, the rewards, and the path to victory.

Now it's up to you. Talk to your customers, highlight the flexibility and convenience of ESTO payment options, and turn those conversations into successful deals. Let's make October 2025 a record month for sales – and an exciting month for prizes!

Don't miss out – start promoting ESTO today and grab your chance to win a 200 € gift card!